TOOLS
SEMANTIC GAP ANALYSIS

Compare your content against your competitor's

Find the gaps. See what they cover that you don't.
Use the opportunities to show up in chatbot answers.

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Semantic Gap Report

Content overlap
The competitor's content, split into what you already cover and what you don't.
Opportunity space
Share of your competitor's topics you haven't covered yet.
The semantic gap in numbers
256
Total pages analysed
78
Your pages
24
Competitor's pages
How to choose a competitor
Go after brands that are already winning in your space. The gaps between you and them can point you toward topics where you could start leading in your niche.

Opportunities

Priority dashboard
Your top content gaps, ranked by impact. Gap score shows how different your content is from theirs, cluster size shows how many chunks it covers.
Total clusters
24
High priority
24
Medium priority
24
Low/ignore
24
All gaps
Title
Gap score:
7
Cluster size:
7
Title
Gap score:
7
Cluster size:
7
Title
Gap score:
7
Cluster size:
7
Opportunity matrix
Where to focus your content effort. Priority shows how relevant the topic is to your business. Gap score is how different your content is from theirs.
Opportunity map
Each bubble is a content gap. Size = content volume. Further right = bigger gap.
Actions
Your action plan, gap by gap
Title
High priority
Blog article
Gap score:
7
Cluster size:
7
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Title
High priority
Blog article
Gap score:
7
Cluster size:
7
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How it works

Сompare meaning, not words

Chatbots search concepts, not keywords. We turn both sites into embeddings and compare them.

Gaps become actions

Each gap comes with a content opportunity and a next step.

Start with one competitor

Pick one that's already winning in AI search. Compare against up to 2, free.

Need more?
Reach out

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How to use

1. Enter the brand name

Enter the name of your product or a competitor you want to analyze.

2. Add the website

Add the main website URL for precision.

3. Describe

Write a one-sentence description of what the product does. This ensures the AI identifies the correct brand context.

Wait 10 seconds and...

Voila! Discover how LLMs perceive this brand and see the topics and prompts they associate with it.

The research

>> More publications